Top 5 Fast Food and Fast Casual Restaurants Apps Performance in Ireland Q1 2023

In the first quarter of 2023, the performance of the top five fast food and fast casual restaurant apps in Ireland exhibited interesting trends in terms of downloads and active users. Here’s a detailed look at the data from Sensor Tower.

McDonald’s - Non-US experienced a notable increase in weekly downloads, peaking at approximately 9.3K during the week of January 16. The app maintained a relatively high download rate throughout the quarter, ending with 7K downloads in the final week of March. Weekly active users also showed a positive trend, starting at around 62.8K and reaching a high of 72.1K mid-January, before stabilizing around 67.3K at the end of the quarter.

Domino's Pizza Delivery saw fluctuating download numbers, with a low of 1.2K in mid-January and a peak of 2.7K at the end of the same month. Active users remained relatively stable, fluctuating between 13.4K and 15.3K throughout the quarter.

Frank and Honest showed a gradual decline in downloads over Q1, starting at 1.4K in mid-January and dropping to around 621 by the end of March. Despite this, the app maintained a presence in the market with a consistent user base.

Subway® - Official App had a significant spike in weekly downloads, reaching 2.4K in early February. Downloads remained strong through March, peaking again at 1.8K in the final week. The app’s active users increased notably from 2.1K at the start of the year to over 4.2K by the end of March, showing consistent user engagement.

Lastly, Burger King® Ireland maintained a steady download rate, with a slight increase from 904 in late December to 1.3K in mid-March. Active users showed minor fluctuations, ranging between 50 and 71 throughout the quarter.

For more detailed insights and data, visit Sensor Tower.